Announced
in conjunction with this year’s ARA The Rental Show in Orlando this week, Terex AWP has several
company announcements pertaining to its Genie brand aerial work platforms and
rough terrain vehicle lines, and services.
New booms
In
regards to new products, the company will now offer four new Genie telescopic
boom models that provide greater platform capacity within a restricted outreach
as a standard feature. The four new models: the Genie S-60X, the S-60XC, the
S-60 Trax, and the S-80X will feature restricted platform capacities up to
1,250 pounds—the highest in the industry, the company said in a press release.
The unrestricted operating envelope will feature the same 500 pounds capacity
and outreach as the existing machine. The new S-80X will be on display at the
ARA tradeshow this week.
By
increasing the work platform capacity, the maximum number of occupants has
increased to three, thereby increasing job productivity. Outreach is
automatically restricted by the operator by selecting the appropriate platform
capacity. An operator-friendly common control panel assists with machine
operation.
“The
dual capacity of the work platform now allows the operator the choice of setting
the appropriate capacity for the necessary operation,” said Frank Schneider,
Genie Booms product manager, Terex AWP. “Although there are other dual capacity
products in the industry, the Genie dual capacity booms are the only ones which
allow the operator the ability to select the desired maximum load capacity that
automatically restricts the operating envelope.”
Distribution out east
To
answer demands for making Genie parts more easily accessible, the company will
bring Genie parts to the newly named Terex Distribution Center East by Fall
this year. The 500,000-square-foot distribution center is located in Southaven, Miss., just
outside of Memphis, Tenn.
Customer Satisfaction Research provided feedback that
Genie customers wanted parts more readily accessible in the eastern and
southern parts of the country. More than 4,000 of the most frequently ordered
Genie parts will be available at the Distribution Center East in answer to this
need.
“Because
most Genie parts are currently manufactured and managed from North Bend, Wash.,
it made sense to get physically closer to the majority of our customer base,”
said Suraj Shetty, director of parts distribution, Terex AWP. “We looked at
many opportunities in the eastern part of the United States, but realized that we
could team up with another Terex business segment to use existing warehouse
space that is located in an ideal part of the country to service our
customers.”
While
North Bend will remain the main parts hub for
the company’s parts, the addition of the new location will provide savings on
freight and reduce the distance a part is shipped around the country by up to
44 percent. Plus, with the two Distribution
Center model, Terex AWP
can cover 95 percent of the country by ground within two days.
Originally,
the distribution center supported only Terex construction products. By the
Fall, the distribution center will also manage parts for Genie and Terex
utilities products, as well as Terex cranes.
Service centers
Furthermore,
the company has announced that 16 Terex Service Centers and more than 200 Terex
Aerial Work Platforms field and service technicians located throughout the
country are now equipped to provide maintenance and repair services for all
makes and models of aerial, cranes, telehandlers, utility equipment, winches,
service bodies and lighting. Additional offerings will include frequent and
annual inspection services; maintenance contracts; warranty and service
bulletin work; damage and routine repairs; and insurance estimates.
“The
Genie 360° maintenance and repair service will serve as a complement to our
customers’ offerings,” said Tim Ford, president, Terex AWP. “The Terex Service
Centers offer extra capacity when our customers’ service centers are full. We
will simply provide that flexible capacity to undertake major repair jobs in
support of our customers’ efforts.”
“Previously,
Genie customers were asked to perform equipment maintenance and repairs
themselves or by way of other dealers,” said Siva Balakrishnan, vice president
of global services, Terex AWP. “Now, through the collaborative efforts of Genie
and Terex Utilities, which make up Terex AWP, we will be able to provide
dedicated locations so that our customers have a consistent place to bring
their fleet outside of their own infrastructure for repairs and maintenance.
Customers will be able to count on the reputation of our factory-trained and
knowledgeable Terex AWP Team Members.”
The
Terex service centers are located throughout the United States, including facilities
in:
Seattle;
Spokane, Wash.; Sacramento; Fontana, Calif.; Modesto, Calif.; Phoenix; Denver;
San Antonio; Portland; Nashville; Birmingham, Ala.; North Little Rock, Ark.;
Ft. Worth, Texas; Richmond, Va.; Charlotte, N.C., and; Waco, Texas.
Genie
360° is a collection of customer support services—ranging from parts to
refurbishment—that provides customers a team of solutions professionals.
Online
training
And
lastly, five new online Genie service training courses have also been
announced. The courses will provide service technicians with an interactive way
to learn about troubleshooting and repairing the company’s booms and scissors
to develop their confidence and technical ability. All online service training
will be offered free of charge to technicians of Genie dealers.
“We
introduced our first online training courses in 2008, and based on the
tremendous customer feedback we received, it encouraged us to develop even more
courses to cater to our customers’ busy schedules and technical needs,” said
Bob Bartley, director technical services with the company. “Our online service
training program is a great way to reach our dealers and provide essential,
valuable training opportunities 24/7, anywhere there is an Internet
connection.”
The
five new courses focus on the following products: Genie Z-135 booms, DC booms,
DC scissors, IC booms and IC scissors. Technicians who participate will need a
computer with Internet access and a registered account. The technician must
pass the final exam with a score of at least 80 percent correct answers. A
printable certificate of training is provided upon successful completion of the
course.
The
new online service training courses are additions to the numerous Genie
training programs provided in the field or onsite at the factory. Terex AWP
also continues to offer factory-based training at its main Redmond,
Wash., campus, as well as at Terex facilities
in Oklahoma City and Southaven,
Miss.
