My girlfriend Lee was complaining to me the other day that her family constantly lumps her into a dual identity with her wayward identical-twin sister. The most thoughtful person about sending cards and remembering occasions, Lee suffers endless frustration over the charges like, “The Twins forgot Grandma’s birthday again,” and “The Twins were late for dinner.” She’s not even positive her dad knows which of the twins she is, despite the fact one has sported a completely different nose for more than 15 years.
We know how she feels. Occasionally, we pick up that there’s some confusion about Walls & Ceilings, its affiliations and its visibility in the industry. I’d like to devote this month’s column to clearing up any confusion about who we are, who we aren’t and how we work here.