The QUIKRETE Companies, a manufacturer of pre-blended commercial-grade concrete products, recently introduced QUIKChat, a live website customer engagement tool that provides thorough, real-time response to inquiries. Accessible 24-hours a day, seven-days a week on the QUIKRETE website. QUIKChat connects customers with trained professionals, known as agents, who answer their specific product and project questions. According to the live-chat service provider, eight out of 10 customer inquiries are resolved during the initial interaction with an agent.
“QUIKChat is designed to help our customers navigate challenges with projects and products through personal interaction with a qualified expert,” said Frank Owens, the QUIKRETE vice president of marketing. “By delivering this one-on-one attention, customers are more comfortable and confident in the direction provided by our agents. That along with the real-time nature of most QUIKChat conversations allows us to improve customer satisfaction, which is our ultimate goal.”