With the addition of new materials like fiber cement board and composite panels joining traditional materials like wood and vinyl, stucco and plaster face stiffer competition than ever for market share in the siding industry. Stucco has always enjoyed the unique position of being able to bring Mediterranean architecture to life unlike any other siding material, which is why it remains an extremely popular siding material in California, Florida, the Southwest and other parts of the country today. In order to maintain its position over the years, the stucco industry has started to evolve with the advent of pre-blended stuccos to ensure consistent, high-quality results at a reasonable price.
That was followed by mobile mixing equipment and silo systems that make the use of pre-blended stucco even more attractive. To combat today’s ultra-competitive landscape, contractors are now turning to lightweight stucco as a differentiator that continues to make plaster a preferred siding material for individual and multi-family housing as well as hotels, hospitals, retail centers and other structures.