As a sales consultant, coach, trainer and leader in the trade construction industry, it is my obligation to share my thoughts on the pandemic that we are seeing rapidly unfold in March 2020. I’m writing this so that my clients and our industry will come together to take the necessary actions to navigate what is certainly uncharted territory. There’s a clear medical affect that we are seeing impact our communities and small businesses, but what will impact our lives and businesses even more is the economic ripple effect. Who knows how long this will last? We don’t know the answers, there are too many unknowns. However, we have seen economic depressions before, and we can take the right actions
My construction business mentor Gregg Wallick told me once that the economy is cyclical. We struggled in 2008-2009 and changed our business radically to avoid suffering the next time there is one, and there will be another. I believe that the Coronavirus pandemic will force this next depression into reality, and we need to be ready and make sure we survive it.