<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/">
  <channel>
    <title>Up Front</title>
    <description>
      <![CDATA[<style>

.taxonomy-header__description{
	width: 675px !important;
	max-width: 100% !important;
}

</style>
<em>Walls & Ceilings</em> Editorial Director Mark Fowler comments on contracts, codes and labor issues.<br>
<a href="/sma-home-inspector-videos" style="color:#0977BC" >Home Inspector Videos from Stucco Manufacturers Association</a>]]>
    </description>
    <link>https://www.wconline.com/rss/2660-up-front</link>
    <language>en-us</language>
    <item>
      <title>The Danger of Assumptions on the Jobsite</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[A simple story reveals how assumptions about intent can lead to conflict—on jobsites and beyond—highlighting the importance of clear communication over speculation.]]>
      </description>
      <guid>http://www.wconline.com/articles/98339</guid>
      <pubDate>Fri, 22 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/98339-the-danger-of-assumptions-on-the-jobsite</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Code Isn’t Stone — It’s Process and Judgment</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[<p>A real-world dispute reveals a key truth: building code compliance isn’t absolute—approved plans, professional judgment and process ultimately define what meets code on a project.</p>]]>
      </description>
      <guid>http://www.wconline.com/articles/98256</guid>
      <pubDate>Wed, 22 Apr 2026 10:44:04 -0400</pubDate>
      <link>https://www.wconline.com/articles/98256-code-isnt-stone-its-process-and-judgment</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Gypsum Sheathing Explained: Capabilities, Limits, and Common Misconceptions</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[<p>Gypsum sheathing is a reliable, code-recognized exterior substrate when used as intended, but misunderstandings about exposure limits and construction sequencing continue to drive preventable jobsite problems.</p>]]>
      </description>
      <guid>http://www.wconline.com/articles/98185</guid>
      <pubDate>Wed, 25 Mar 2026 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/98185-gypsum-sheathing-explained-capabilities-limits-and-common-misconceptions</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Checking the Fluid Level</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[<p>A reflection on personal ethics, everyday compromises, and the rare moral courage of those who risk everything to stand against injustice.</p>]]>
      </description>
      <guid>http://www.wconline.com/articles/98079</guid>
      <pubDate>Wed, 25 Feb 2026 09:25:49 -0500</pubDate>
      <link>https://www.wconline.com/articles/98079-checking-the-fluid-level</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>How Modern Building Science Is Creating “Frankenstein Walls” — And How to Stop Them</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Modern exterior walls have become so complex that mix-and-match components often create untested, unreliable “Frankenstein assemblies,” highlighting the need for coordinated, proven, manufacturer-backed systems.]]>
      </description>
      <guid>http://www.wconline.com/articles/97989</guid>
      <pubDate>Fri, 23 Jan 2026 14:25:26 -0500</pubDate>
      <link>https://www.wconline.com/articles/97989-how-modern-building-science-is-creating-frankenstein-walls-and-how-to-stop-them</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Why Abolishing OSHA Misses the Point: The Real Problem Behind Overregulation in Workplace Safety</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Despite claims that OSHA is overreaching, the real issue lies in misinterpretation and over-implementation of its standards by employers, contractors, and the growing safety-consulting industry.]]>
      </description>
      <guid>http://www.wconline.com/articles/97917</guid>
      <pubDate>Mon, 22 Dec 2025 00:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/97917-why-abolishing-osha-misses-the-point-the-real-problem-behind-overregulation-in-workplace-safety</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Two Cities That Dared to Impress: Rome’s Ancient Majesty and Las Vegas’s Modern Spectacle</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[The awe-inspiring grandeur of ancient Rome and the dazzling innovation of modern Las Vegas, celebrating both as monuments to human ambition and craftsmanship.]]>
      </description>
      <guid>http://www.wconline.com/articles/97843</guid>
      <pubDate>Fri, 21 Nov 2025 00:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/97843-two-cities-that-dared-to-impress-romes-ancient-majesty-and-las-vegass-modern-spectacle</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>How Contractors Can Manage Punch Lists and Avoid Costly Litigation</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Decades of experience in construction litigation reveal that effective communication and managing punch lists fairly can protect contractors from disputes and financial losses.]]>
      </description>
      <guid>http://www.wconline.com/articles/97775</guid>
      <pubDate>Tue, 28 Oct 2025 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/97775-how-contractors-can-manage-punch-lists-and-avoid-costly-litigation</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>One-Coat Stucco: Why?</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[One-coat stucco, once resisted by plasterers, has evolved into a practical, code-compliant, and energy-efficient alternative to traditional three-coat systems.]]>
      </description>
      <guid>http://www.wconline.com/articles/97687</guid>
      <pubDate>Thu, 25 Sep 2025 10:26:25 -0400</pubDate>
      <link>https://www.wconline.com/articles/97687-one-coat-stucco-why</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Adding Layers: The Hidden Cost of Complicated Solutions</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[In industries from construction to healthcare, well-meaning solutions often take the form of added layers—of products, procedures, or bureaucracy—that rarely solve root problems and instead inflate costs, create frustration, and hinder progress.]]>
      </description>
      <guid>http://www.wconline.com/articles/97574</guid>
      <pubDate>Thu, 21 Aug 2025 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/97574-adding-layers-the-hidden-cost-of-complicated-solutions</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Be Careful What You Wish For</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[In construction, opportunities that seem too good to be true often come with hidden costs—and sometimes devastating consequences.]]>
      </description>
      <guid>http://www.wconline.com/articles/97469</guid>
      <pubDate>Tue, 22 Jul 2025 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/97469-be-careful-what-you-wish-for</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Tariffs and U.S. Construction</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Tariffs are not new to the U.S. construction industry, but recent increases could create ripple effects across the economy. Here's how tariffs impact trade with Canada, labor shortages, and the bigger economic picture.]]>
      </description>
      <guid>http://www.wconline.com/articles/97379</guid>
      <pubDate>Mon, 23 Jun 2025 10:21:44 -0400</pubDate>
      <link>https://www.wconline.com/articles/97379-tariffs-and-us-construction</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>The Importance of Access Doors</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Access doors play a crucial role in building maintenance and safety, and while building codes governing them may seem complex or overly strict, they ultimately serve practical and life-saving purposes when understood in context.]]>
      </description>
      <guid>http://www.wconline.com/articles/97271</guid>
      <pubDate>Tue, 20 May 2025 12:01:29 -0400</pubDate>
      <link>https://www.wconline.com/articles/97271-the-importance-of-access-doors</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Flashing a Window: Simple, Standard and Secure</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Proper Window Flashing Is Essential for Preventing Water Intrusion. While Various Methods Exist, Following Industry Standards and Keeping the Process Simple Helps Ensure Durability, Reduce Installation Errors, and Minimize Construction Risks.]]>
      </description>
      <guid>http://www.wconline.com/articles/97176</guid>
      <pubDate>Mon, 21 Apr 2025 10:25:06 -0400</pubDate>
      <link>https://www.wconline.com/articles/97176-flashing-a-window-simple-standard-and-secure</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Wild Country</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[The wildfires that happened in Los Angeles decimated communities—but this one was different.]]>
      </description>
      <guid>http://www.wconline.com/articles/97106</guid>
      <pubDate>Fri, 21 Mar 2025 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/97106-wild-country</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>What Are Best Practices?</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[How do best practices differ from industry standards?]]>
      </description>
      <guid>http://www.wconline.com/articles/97012</guid>
      <pubDate>Thu, 20 Feb 2025 00:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/97012-what-are-best-practices</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Stucco Installation Standards: How ASTM Shaped the Industry</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[From history to hidden agendas, explore how ASTM standards came to dominate lath and plaster—but fail to address key challenges.]]>
      </description>
      <guid>http://www.wconline.com/articles/96938</guid>
      <pubDate>Mon, 27 Jan 2025 09:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/96938-copy-of-the-pros-and-cons-of-piecework</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>The Pros and Cons of Piecework</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[How should you pay your workers?]]>
      </description>
      <guid>http://www.wconline.com/articles/96852</guid>
      <pubDate>Tue, 17 Dec 2024 23:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/96852-the-pros-and-cons-of-piecework</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Blue-Collar Cred</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Some people look down on blue-collar workers yet also try to be part of the group.]]>
      </description>
      <guid>http://www.wconline.com/articles/96793</guid>
      <pubDate>Mon, 25 Nov 2024 00:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/96793-blue-collar-cred</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Time to Renovate</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[<p>Is the remodeling/restoration market untapped by the wall and ceiling industry?</p>]]>
      </description>
      <guid>http://www.wconline.com/articles/96706</guid>
      <pubDate>Thu, 24 Oct 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96706-time-to-renovate</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Proper Order</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[There is a correct way to go about a construction project, and not doing so can have consequences.]]>
      </description>
      <guid>http://www.wconline.com/articles/96643</guid>
      <pubDate>Mon, 23 Sep 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96643-proper-order</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Have We Missed the Mark?</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[When is a practice too much? Do the codes offer the best guidelines always?]]>
      </description>
      <guid>http://www.wconline.com/articles/96544</guid>
      <pubDate>Thu, 22 Aug 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96544-have-we-missed-the-mark</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Good Luck with That</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Being a subcontractor is harder than you think.]]>
      </description>
      <guid>http://www.wconline.com/articles/96464</guid>
      <pubDate>Tue, 23 Jul 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96464-good-luck-with-that</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Passion for Work</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[<p>Are there cultural differences between the European and American trades?</p><br>]]>
      </description>
      <guid>http://www.wconline.com/articles/96392</guid>
      <pubDate>Mon, 24 Jun 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96392-passion-for-work</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Simpler Times</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[<p>Why are companies more focused on their stock market prices than moving their industries forward?</p>]]>
      </description>
      <guid>http://www.wconline.com/articles/96309</guid>
      <pubDate>Thu, 23 May 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96309-simpler-times</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Know Your Product Line</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Be informed on contractors’ rules if you are selling a product to them.]]>
      </description>
      <guid>http://www.wconline.com/articles/96237</guid>
      <pubDate>Thu, 25 Apr 2024 00:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96237-know-your-product-line</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Gypsum Sheathing</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[The evolution of a construction material.]]>
      </description>
      <guid>http://www.wconline.com/articles/96148</guid>
      <pubDate>Fri, 22 Mar 2024 01:00:00 -0400</pubDate>
      <link>https://www.wconline.com/articles/96148-gypsum-sheathing</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>The Perfect Specification</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Specification writers should think more about inexperienced installers.]]>
      </description>
      <guid>http://www.wconline.com/articles/96085</guid>
      <pubDate>Tue, 27 Feb 2024 00:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/96085-the-perfect-specification</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Ceilings with Stucco, EIFS and DAS</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[Having a backing behind lath is a step that should not be taken lightly.]]>
      </description>
      <guid>http://www.wconline.com/articles/95975</guid>
      <pubDate>Thu, 18 Jan 2024 00:00:00 -0500</pubDate>
      <link>https://www.wconline.com/articles/95975-ceilings-with-stucco-eifs-and-das</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
    <item>
      <title>Walk Around</title>
      <author>Mark@markfowler.org (Mark Fowler)</author>
      <description>
        <![CDATA[OSHA is reviewing a regulation that may change OSHA inspections.]]>
      </description>
      <guid>http://www.wconline.com/articles/95897</guid>
      <pubDate>Mon, 20 Nov 2023 11:13:53 -0500</pubDate>
      <link>https://www.wconline.com/articles/95897-copy-of-be-safe</link>
      <enclosure url="https://www.wconline.com/ext/resources/2021/11/08/WC1121-CLMN-Up-Front-p1-AUTHOR-Mark-Fowler.webp?t=1769195576" type="image/jpeg" length="51102"/>
    </item>
  </channel>
</rss>
