The Stucco Manufacturers Association was incorporated in 1957 and has been the voice of the stucco industry since. The SMA publishes technical papers, holds networking events and has various committees that help guide the future of stucco. A lot has changed since 1957, and while the SMA was originally focused on cement stucco finish coats, the SMA now has members that produce scratch and brown coats, one coat stucco, acrylic-based finishes, Venetian plaster and many other products.
The SMA Marketing and Promotion Committee felt a marketing report on stucco as a siding was needed to understand where stucco has been, is currently and its future outlook. This document, called the “2016 Stucco Market Report,” was released and is available as a free download on the SMA’s website.