Welcome to “If Walls Could Talk” where Walls & Ceilings magazine is out to discover just that.
Listen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor? And “If Walls Could Talk,” what stories would they tell? Find out all of this and more on each episode.
Networking and sharing your contact information has never been as simple or intuitive. Charlie Cina explains the technology behind the latest innovation sweeping across trade show floors.
In this Legal Insights episode, Trent Cotney, CEO of Cotney Attorneys & Consultants, discusses the ongoing Russia-Ukraine War and how it will impact the construction industry.
Many of you listening, whether you like it or not, get involved in helping your companies promote themselves, and local events is a great way to build your brand. Whether you are launching your own event or sponsoring something local in your community, event marketing is something that can really help your brand, but it’s also something that can have a lot of downfalls if not done right. So, how do you even get started with something like that? Publisher Jill Bloom sits down with Anna Anderson, CEO of Art Unlimited, to talk about some innovative ideas for event marketing. Anderson discusses social media strategies, pitfalls you can expect to face in event marketing, hiring the right people to help market your brand, and the top three things you should be thinking about when promoting yourself.
The ICAA’s Executive Director Michael Kwart speaks with W&C regarding what it means to be a top insulation contractor in North America. He discusses his criteria and dissects the numerous steps of what this entails. Kwart also speaks about an upcoming important webinar the association is holding late February. Kwart also discusses the biggest collective concerns this country’s insulation contractors have. These might obvious, but some might surprise you. And as far as the future of the insulation industry? You’ll have to listen to hear Kwart’s thoughts. The insulation contractors community can be found at the next ICAA trade show.
Tom Harris returns for another discussion with W&C about the challenges facing spray foam insulation, growth in the industry, and his overall impression of the future for the industry.
As challenge fosters change, there needs to be focus and a common vision. At the contractor level it’s trade associations that Harris sees helping to create the focus while meeting the challenges head-on. This year will see continued demand for high performance insulations like spray applied polyurethane foams as we get another year of the new blowing agent technology under our belt.
Whenever there’s change, especially within the SPF formulation game, there will be a necessary learning curve for contractors. These new formulations are different and will require time to optimize their performance and how they behave during installation.
Like most industries, construction was hard hit with supply chain issues, COVID-19 and mother nature. Material supply was sporadic, and prices skyrocketed.
An executive order signed early February could cause problems for contractors, warns Trent Cotney, CEO of Cotney Attorneys & Consultants.
