Walls & Ceilings logo
search
cart
facebook twitter linkedin youtube youtube Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Walls & Ceilings logo
  • NEWS
  • TOPICS
    • Drywall
    • Stucco/EIFS
    • Ceilings
    • Steel Framing
    • Fireproofing
    • Interior Plaster
    • Building Envelope
    • Insulation
    • Technology
    • Interior
    • Exterior
    • Women In Construction
  • COLUMNS
    • Up Front
    • All Things Gypsum
    • Art & Craft of Plastering
    • Stucco Stop
    • Steel Deal
    • Industry Voices
  • PRODUCTS
    • Buzz Guide
  • EVENTS
    • Industry Events
    • Webinars
    • BUILD Expo
  • MEDIA
    • Videos
    • Podcasts
    • Photo Galleries
    • BUILD26 Videos
    • Take our Quiz!
    • Infographics
  • EXCLUSIVE
    • Newsletters
    • Top 50 Contractors
    • Contractor of the Year
    • State of the Industry
    • W&C Store
    • Market Research
    • CEUs
    • Sponsor Insights
    • Custom Content & Marketing Services
  • DIRECTORY
  • EMAGAZINE
    • eMagazine
    • Advertise
    • Archive Issues
  • SIGN UP!
Columns

Up Front
The Four Agreements

By Nick Moretti
January 1, 2005
Happy New Year! The year is 2005 and we are well into the 21st century. The future is now! And I say perhaps it's time we started acting like we live in the future. New Year is always a time for resolutions. So, it's time for resolutions that impact the world around us in a positive way. A resolution to exercise more? That's no resolution! That's something we should be doing anyway. A real resolution involves a change in behavior.

There's a great little book called "The Four Agreements," by Don Miguel Ruiz that's full of common sense and homespun wisdom originating from Toltec philosophy. What's great about the four agreements is that they are just as applicable to business as they are to personal interaction, if there should even be a distinction between the two. I'll encapsulate the agreements but this column is no substitute for reading the book. These are agreements we make with ourselves.

First agreement: Be impeccable with your word. The thinking is that words are more than just words, they are a force and with that force we have the ability to affect people. Therefore, it is vital that we are "impeccable with our word," that we do not misuse this power. The book uses Hitler as an extreme example of someone who used the power of words to coerce evil behavior. On a lesser scale, any negative words can be damaging, not just to others but also to ourselves. What do we become in order to think negative things? We become negative forces ourselves. In business dealings, a positive approach to any situation will net positive results.

Second agreement: Don't take anything personally. Ah, this is a hard one! Isn't it easy to take everything personally? Even the way the light turns red just as we approach the intersection must be some cosmic plot against us. The book emphasizes the point that if someone says something that causes you initial response to take it personally, you should realize that it isn't you with the problem: It's the other guy. If someone is, for lack of a better word, mean, it isn't your fault. It isn't confirmation that something is wrong with you. The other person has the problem but unfortunately, chooses to address his own shortcomings by attacking others. Recognize this for what it is and don't take it personally. But there's a twist: We're not supposed to take anything personally, and this includes compliments, as well as insults. A compliment is something we can recognize as someone else being impeccable with his word. You don't need to take it personally because you already know you are a person of quality. The compliment, like the insult, does not confirm anything about you.

Third agreement: Don't make assumptions. Making assumptions can only set us up for disappointment. Don't fabricate expectations about how others are supposed to act or react. Think of how much pain we cause ourselves when we make assumptions about how a co-worker or loved one is going to react or behave and when they don't, we take it personally because we've created a fantasy world based on assumptions. Just the way someone looks causes us to make assumptions. This includes not making assumptions about ourselves. In business, maybe there are jobs that should not be taken. Pride causes us to assume we can do anything. When we communicate with others without making assumptions, it is clear. Communicating this way nurtures being impeccable with your word.

The fourth agreement: Always do your best. This is deceptively simple. What it means is always do your best within the framework of your abilities at any given time. In other words, one's best in the morning is not going to be the same as one's best when one is tired. However, "if you always do your best, there is no way you can judge yourself," Ruiz writes. "Doing your best is taking action because you love it, not because you're expecting a reward. Most people do exactly the opposite: They only take action when they expect the reward and they don't enjoy the action. That is why they don't do their best."

Again, this column is no substitution for the book. It's a short, easy read and something that employers and employees alike can benefit from. We're in the future, now. We need to be impeccable with our word and always do our best.

The amazing thing is that it's all up to us. It's our option to make our future the way we imagine it. And that goes for the construction industry. Have we all really done our best to resolve problems or have we mostly complained about them? Have we all done our best to create meaningful relationships with other contractors and subcontractors? Everyone who affects your business is part of your "team." Create a great team.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Nick Moretti is editor for Walls & Ceilings. He can be reached at 248-244-6244.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • Abercrombie & Fitch

    EIFS in 2026: How Specialty Finishes Are Redefining Exterior Wall Systems

    As building codes, owner expectations, and design demands...
    Stucco/EIFS
    By: Regi Mendoza
  • proper air and vapor control

    From Energy Efficiency to Moisture Management: Why Air and Vapor Control Matter

    How proper air and vapor control within building...
    Building Envelope
    By: Benjamin Meyer AIA, LEED AP
  • Linear Metal Ceiling Beam Baffles

    Top 25 Ceiling Contractors of 2026

    Suspended ceilings demand precision, code compliance and...
    Ceilings
    By: John Wyatt and Tanja Kern
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine Subscription
  • Newsletters
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Walls & Ceilings audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Walls & Ceilings or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • medical professionals moving a patient on a stretcher through the halls of a medical building
    Sponsored byNational Gypsum Company

    What Does High Performance Mean When It Comes To Gypsum Boards?

Popular Stories

Linear Metal Ceiling Beam Baffles

Top 25 Ceiling Contractors of 2026

Wichita Biomedical Campus

Wichita Drywall Worker Dies After Scaffolding Fall

QXO Just Changed the Game-Here's What Contractors Are Asking

QXO Just Changed the Game-Here's What Contractors Are Asking

Less compound

Joint Compound Market to Reach $9.7B by 2033

Events

June 24, 2026

The Bright Side & Benefits of Designing with Integrated Lighting

Credits 1 AIA LU/HSW; 0.1 ICC CEU

This course will explore the pivotal role architects and lighting design play in creating safer, more sustainable spaces. Learn how to avoid common lighting mistakes and make informed decisions that create the best visual environment for occupants. 

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

See our full library of webinars

View All Submit An Event

Products

2026 National Painting Cost Estimator

2026 National Painting Cost Estimator

See More Products

Related Articles

  • Up Front
    The Politics of Construction

    See More
  • Up Front
    The Million-Dollar Question

    See More
  • Up Front
    The Truth is Right Here

    See More

Related Products

See More Products
  • Drywall Contracting

  • Construction Spanish to English Dictionary

  • M:\General Shared\__AEC Store Katie Z\AEC Store\Images\Walls & Ceilings\new site\Painters_handbook.gif

    Painter's Handbook

See More Products
×

Connect with the industry’s leading resource for unparalleled insights and education.

Join thousands of industry professionals today. Shouldn’t you know what they know?

JOIN NOW
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing