Building Knowledge from the Ground Up
Welcome to “If Walls Could Talk” where Walls & Ceilings is out to discover just that.
Subscribe to this PodcastListen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor? And “If Walls Could Talk,” what stories would they tell? Find out all of this and more on each episode.
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Dynamic community builder and unconventional problem solver Melissa Chapman had no idea that responding to a Help Wanted Ad in a newspaper for a marketing role at a building materials company would one day lead to co-founding The GLO Group, a marketing firm that through a holistic approach and 35+ years of experience in the building materials industry, helps businesses bridge the gap between what they perceive themselves to be and what the public perceives them to be. In this episode, Chapman discusses how The GLO Group helps businesses, some marketing must-haves and must-nots, and how businesses should approach marketing.
