Building insulation products from Dow Building Solutions have been recertified by the Cradle to Cradle Certified program, a multi-attribute eco-label that assesses a product’s material content, recyclability and manufacturing characteristics. Originally certified in 2010 and recertified in 2011, after rigorous analysis in 2012, Styrofoam Brand Extruded Polystyrene (XPS) Foam Insulation recertified at the Silver level and Thermax Insulation achieved Basic recertification.
“When evaluating sustainable building materials, Dow
advocates taking a ‘holistic’ approach, and we feel the Cradle to Cradle
Certified program provides a strong indication of a product’s comparative value
when looking at energy efficient solutions and underscores Dow’s commitment to
meeting its 2015 Sustainability Goals,” said Michael Kontranowski, strategic
market director for Dow Building Solutions. “However, the process of evaluating
the sustainability profile of our products does not end with Cradle to Cradle
Certification. Because the program looks at the entire product life-cycle-from
manufacturing to disposal-we are able to identify key priorities for continuous
improvement. At Dow we are committed to constantly improving the environmental
profile of our products so that they remain affordable, accessible,
sustainable, durable, and easy to use and install for builders, contractors and
designers around the world. In the meantime, we are proud to have achieved
Unlike single-attribute eco-labels, the certification
program uses a comprehensive assessment to evaluate the sustainable attributes
of a product, as well as the practices employed in manufacturing the product.
In cooperation with McDonough Braungart Design Chemistry, a global
sustainability consulting firm, the Cradle to Cradle Certified process
evaluates products across five different life cycle categories: material
health, material reutilization, renewable energy use, water stewardship, and social
Dow products that are Cradle to Cradle CertifiedCM may be
eligible to contribute toward points in building certifications, such as the
U.S. Green Building Council LEED Rating Systems.