The Steel Framing Industry Association will host one of the construction industry’s leading market observers as he presents a detailed look at the year ahead in SFIA's newest webinar, Forecasting  2014: Construction and Cold-Formed Steel.

SFIA's “Forecasting 2014: Cold-Formed Steel and Construction” webinar will be held November 19 at 2 p.m. EST. The event is free to all participating individuals. Contact emma@steelframingassociation.org for more information.

Bernard M. Markstein, Ph.D., U.S. Chief Economist for Reed Construction Data, will explore the 2014 construction market, with a special focus on cold-formed steel, in a comprehensive session that will include key forecasts for decision-making in the year ahead, including:

  • Outlook for multifamily residential construction
  • Brightest spots for nonresidential construction
  • Potential materials price spikes and shortages
  • U.S. geographic markets with the best construction prospects
  • And much more

"As the construction industry approaches a possible turnaround in 2014, it is more important than ever than ever to start the New Year with the most accurate business intelligence available," said Larry Williams, executive director, Steel Framing Industry Association. "SFIA is honored to be able to engage an economic forecaster as distinguished as Dr. Markstein to bring this critical information to our members through this webinar."

In his role at Reed, Markstein provides economic analysis and forecasts of commercial construction activity, and tracks developments in building materials prices. Markstein, who is frequently sought out for his expertise by the national press and trade publications, also formerly served as Senior Economist and Vice President, Economic Forecasting and Analysis, for the National Association of Home Builders. He currently chairs the National Association for Business Economics Real Estate/Construction Roundtable.