Ron Blank & Associates Inc. has launched a comprehensive program to help building product manufacturers get their products specified. Recently, the U.S. Green Building Council (USGBC) released its new LEED v4 rating systems, the most widely used green building programs in the world. Building product manufacturers have had a difficult time adhering to the guidelines outlined in the LEED v4 rating systems.
“The industry has changed significantly over the past decade. Building product manufacturers are under the gun to get their products specified in a highly fragmented and depressed marketplace. Architects are requesting Health Product Declarations (HPDs), LEED v4 product documentation, and up-to-date guide specs in order to specify building products. Manufacturers don't always have specialists in-house to develop this crucial documentation,” said Ron Blank, president of Ron Blank & Associates.
The cornerstone of the marketing package is the architectural specifications program. Ron Blank & Associates team of architects deliver proprietary building product presentations to the top design firms in the country. The presentations increase brand recognition for the manufacturer and help get their building products specified. Ron Blank & Associates is a developer for Apple and has created customized product presentations to assist with the specification efforts.
“Working with Ron Blank & Associates to promote our architectural education outreach program has been a very positive experience. We appreciate the high level of professionalism of their staff, timely follow up and their expertise. It is exactly what we look for when choosing a partner. For two years, Ron Blank & Associates has provided excellent webinar support and marketing; and has been a great asset for our strategic efforts to reach architects for LEED projects,” said Syndi Sim, director of marketing at Diamon-Fusion International.
“With the ever increasing changes and advancement in building product technologies, education is key to allowing design professionals to adopt these changes effectively in their designs so that new challenges can be met and unforeseen consequences can be uncovered early and avoided in the future,” said Landon Boone, chief operating officer for Ron Blank & Associates.
Ron Blank & Associates is the nation’s leading provider of continuing education for design professionals with over 100,000 subscribers. Ron Blank & Associates is an AIA Education Provider that helps building product manufacturers get their products specified. www.ronblank.com