In the first quarter of 2015, Kingspan Insulated Panels began connecting with and rewarding loyal customers with the launch of their new BENCHMARK by Kingspan CORE Alliance Partner Program. The partnership-based program is designed to promote closer, more symbiotic relationships with customers who exclusively market and install the BENCHMARK products.
Once they join, CORE Alliance partners receive program benefits that help them expand their own business opportunities. These benefits include dedicated service and support, targeted product and installation training, and improved BENCHMARK product offerings—such as the new high performance Designwall joint, available in multiple finish options.
Partners and their staff enjoy enhanced communication and project support. An online customer portal provides streamlined order entry, BOM uploads, and 24/7 access to project status, including delivery dates, and shop drawing schedules.
Partners also have Advisory Council influence, giving them direct and integrated involvement in BENCHMARK by Kingspan decision-making, strategies, and product development. Annual meetings, held at desirable locations, help facilitate stronger relationships between Kingspan and CORE Alliance members.
The overall goal of the BENCHMARK by Kingspan CORE Alliance Partner Program is to offer exclusive partner benefits, service, support excellence, and enhanced relationships. The program offers unique, valuable advantages for those seeking an edge in a highly competitive industry.