The Liquid Nails brand announced it has initiated a vocational training program to enhance educational opportunities for future contractors as they learn the ins and outs of the construction industry.

As part of the program, Liquid Nails brand representatives visit vocational career centers across the U.S. to work with students and conduct hands-on training demonstrations. The goal is to help students understand the differences between various types of adhesives and the importance of ensuring adhesives are used when bonding materials.

Liquid Nails brand representatives work with students to review technical materials and provide a thorough overview of multiple types of construction adhesives and their uses. To help ensure the information has a lasting impact, students build their own take-home demonstrations for later use as a reference.

“The Liquid Nails brand has been trusted by professionals and do-it-yourselfers like for more than 45 years,” said Mark Hembree, senior brand manager. “This vocational program is designed to educate aspiring craftsmen so they can become more knowledgeable and confident as they enter the workforce.”

Todd Mason, instructor at Medina County Career Center in Ohio, where the program was piloted, said, “The Liquid Nails training program gave my students a chance to learn some technical aspects of the different Liquid Nails products. It also offered an opportunity for students to practice practical applications in the lab, where we’re mimicking real-world uses of the products.”

The Liquid Nails brand began its outreach to vocational students years ago with participation at the SKILLSUSA National Leadership and Skills Conference, where more than 6,000 career and technical education students compete within their trades.

This year at the SkillsUSA conference, the Liquid Nails brand provided detailed curriculum materials for educators to use in classrooms. Educators who would like to request access to these materials can send a message with the subject “Liquid Nails Brand Vocational Materials” to