Generational Capital Markets, a mergers and acquisitions advisor for privately held businesses, announced Feb. 8 that it had brokered the sale of its client, Manchester, Tennessee-based Watson Metals, to Georgia Metals, a portfolio company of CID Capital.

Generational Capital said the deal closed on Feb. 5 for an undisclosed amount.

Watson Metals is a provider of metal roofing, pole barns and pre-engineered steel buildings in the southern U.S. Founded in 1997 by Michael Watson, the company is one of the region’s largest distributors of metal building products for residential, agricultural, commercial and industrial customers.


Georgia Metals and Watson Metals Logos with Georgia Metals Truck

Photo courtesy of Georgia Metals


Georgia Metals, headquartered in Danielsville, Georgia, is a leading distributor of metal roofing and other related metal building products and accessories and is owned by Carmel, Indiana-based CID Capital, a private equity group that makes control investments in lower-middle-market companies.

Generational Capital Markets’ Senior Managing Director of M&A, Chris Heckert, successfully closed the transaction with the support of Vice President of M&A Nydia Blanco.

“The fit between Watson Metals and Georgia Metals is incredible,” Heckert said. “I can’t wait to see what these two groups can accomplish going forward.”

For more information, visit gencm.com.