New Product
Property Brothers Partner on New Flexible Wood Panels
WVH developed Ultraflex and Flutto Valley with Drew and Jonathan Scott for curved walls, columns, ceilings and furnishings
Expanding its exclusive partnership with Property Brothers hosts, WVH introduces two new high-performance, flexible wood surface designs to the Drew and Jonathan Home collection—Ultraflex and Flutto Valley.
WVH has introduced Ultraflex and Flutto Valley, two flexible wood-surface products developed with Drew & Jonathan Home, the lifestyle brand founded by Property Brothers hosts Drew and Jonathan Scott.
Ultraflex is a lightweight, 0.28-inch-thick panel with a vertical slat profile. It has a Noise Reduction Coefficient rating of 0.75 and is available in engineered walnut or oak veneer.
Flutto Valley features a concave tambour profile made with real wood veneer over an MDF core. A color-matched, water-resistant fabric backing allows the panel to flex to an internal radius of 11.8 inches. It is offered in walnut or oak veneer and three panel lengths.
Both products are designed for adhesive installation without visible fasteners or mechanical rail systems. Applications include curved walls, columns, ceilings, stairwells, corridors and furnishings in commercial and residential interiors.
“Curves and organic forms are dominating modern spaces, and we saw a need for surfaces that can follow those lines, not fight them,” said Drew Scott. “For a long time, wood veneer had design limitations. What's changed, and what makes this collection genuinely exciting, is that the panels flex to the design, not the other way around.”
The products became available July 14 for direct purchase and commercial specification through The Wood Veneer Hub.
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