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Home » Authors » Steve Kleber
Steve Kleber

Steve Kleber

Steve founded Kleber & Associates (K&A) in 1987. An Atlanta based full-service marketing agency which specializes in the home and building channel, K&A works in partnership with a variety of clients who market premium products for both residential and commercial applications that are targeted to consumers, architects, developers, builders, remodelers, designers and manufacturers.

Steve is a passionate force driving his agency to consider non-traditional marketing approaches and alliances with key influencers to add impact to marketing and sales efforts. Some of Steve’s presentations and original white papers include an exploration of the trend in Small Spaces, the Missing Male in marketing and product development circles, social media and search as it relates to ROI, and consumer trends in relation to specific demographic groups.

Steve is the president of the National Remodeling Foundation, promoting excellence in the field and providing support to younger generations entering it. He is the immediate past president of the National Kitchen & Bath Association’s Center for Kitchen and Bath Education and Research, a non-profit foundation created for the purpose of educating and cultivating future leaders in the kitchen and bath industry.

Articles

ARTICLES

kleber jobsite and buildign materials

Why Building Product Brands Need to Visit Jobsites

Steve kleber
Steve Kleber
August 27, 2021
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Understanding buyer behavior is critical for sales and marketing alignment.


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Now is the Time to Promote the Skilled Trades

Steve kleber
Steve Kleber
June 14, 2021
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During the past several years, there has been continuing concern about the scarcity of trade professionals. And how our industry can increase interest in careers within these professions. While many programs have been introduced to promote the home and building product channel as a viable — and rewarding — career path, these initiatives deserve further commitment.


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