Part of the start-up success for Infinity Custom Homes during the past four years has been the ease with which people can craft their own personalized homes. An online virtual home designer tool gives options on everything from cabinet selection to flooring to appliances. And, when it comes time to select shutters, homeowners can choose from three low-maintenance options supplied by Nu-Wood: board and batten, louvered or paneled.

“We want products with authentic architectural dimension added to our homes," says Liam Brennan, vice president of Infinity Custom Homes in Pittsburgh, Penn. "That's a chief reason why we use Nu-Wood polyurethane shutters, brackets and corbels on our home exteriors. These products provide a quality look with low-maintenance appeal.

"Our homeowners are very busy people. We know from the start they won't have time for long-term maintenance like caulking and painting. That's why it's important to us to offer them smart building exterior options, like James Hardie siding, Anderson windows and Nu-Wood architectural elements."

Started in 2013, Infinity Custom Homes constructs about 75 custom homes each year in the Pittsburg area. The company specializes in creating ENERGY STAR certified homes with top-quality building components.

"We bring efficiencies and scalability to custom home building in our area," says Brennan. "From our customized kitchens on the interior to our deluxe landscaping packages on the exterior, we use only the best materials and building techniques to build our homes to the exacting standards of our clients. Our goal is to build a 'home for a lifetime' for our valued clients."

Nu-Wood, a Jasper Plastics company, has created easy-to-install decorative millwork for more than 30 years. The company produces polyurethane, PVC, faux stone and brick products that are all proudly sourced, designed and manufactured in America. Lightweight Nu-Wood products resist peeling, rot, moisture and insects, making them an ideal decorative accent product for the exterior and interior of residential and commercial projects.

For more information, visit