Jill Bloom

Legal Insights

Data Center Risks Amid Oil Price Volatility Issues

Legal expert Trent Cotney says contractors weigh escalation and data risks daily

May 27, 2026

Legal Insights Expert Trent Cotney explains oil costs, data centers and contract exposure issues.

If Walls Could Talk

Doug Kramer: Polycon Expands Roofing Foam Solutions

Doug Kramer shares how Polycon is driving spray foam innovation and rapid industry growth.

May 27, 2026

In the latest episode of If Walls Could Talk, Jill Bloom speaks with Polycon’s Doug Kramer, an insulation industry figure, on spray foam innovation today.

Art Unlimited Rebrands as A-Squared Marketing

The agency launches new AI-driven search optimization services designed to help contractors improve visibility, engagement and lead generation.

May 18, 2026

A-Squared Marketing rebrands with expanded AI search optimization services aimed at helping contractors strengthen online visibility and customer engagement.

Dear Anna

5 Marketing Moves for Qualified Leads Now

Art Unlimited CEO Anna Anderson shares proven tactics subcontractors can execute now to generate consistent, qualified local leads.

April 28, 2026

Art Unlimited CEO Anna Anderson shares proven tactics subcontractors can execute now to generate consistent, qualified local leads.

Publisher's Post

AI Isn’t Taking Jobs, It’s Creating More Work!

AI isn’t replacing contractors—it’s adding admin. Learn how to adapt and stay ahead.

Jill Bloom

April 28, 2026

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Still unsure about using AI? W&C Executive Director Jill Bloom explores how testing tools side-by-side can build confidence—and why the bigger challenge may be managing AI-savvy customers.

Al Agents: The Key to Never Missing a Lead

Dear Anna Podcast

Are AI Agents the Key to Never Missing a Lead?

Roofing contractors should leverage AI for a competitive advantage when it comes to optimizing lead response times.

April 15, 2026

With artificial intelligence built into search engines and social media alike, contractors need to know all their lead funnels are optimized.

Publisher's Post

Own Your 2026: The Ultimate Trade Show Playbook

Trade shows are one of the smartest ways to grow your business in 2026, and this Convention Companion issue is designed to help you attend with purpose, plan ahead, and make the right connections.

Jill Bloom

March 27, 2026

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Trade shows are one of the smartest ways to grow your business in 2026, and this Convention Companion issue is designed to help you attend with purpose, plan ahead, and make the right connections.

Legal Insights

Is AI Creating More Admin Work for Contractors?

Legal expert Trent Cotney discusses the downside to using AI when it comes to administrative tasks in the contractor workspace.

Jill Bloom

Trent Cotney

March 16, 2026

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Legal expert Trent Cotney discusses the downside to using AI when it comes to administrative tasks in the contractor workspace.

If Walls Could Talk

SPFA Convention 2026 Expands Education, Exams and Contractor Resources for Spray Foam Professionals

The SPFA convention in Las Vegas expands certification training, multilingual education tools, and networking opportunities while streamlining contractor access to exams, sessions, and expo resources.

Jill Bloom

Tanja Kern

March 3, 2026

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The SPFA convention in Las Vegas expands certification training, multilingual education tools, and networking opportunities while streamlining contractor access to exams, sessions, and expo resources. W&C’s Jill Bloom speaks with the association’s Lisa Smith.

Publisher's Post