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Walls & Ceilings 'If Walls Could Talk'
Welcome to “If Walls Could Talk” where Walls & Ceilings magazine is out to discover just that.
Listen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor? And “If Walls Could Talk,” what stories would they tell? Find out all of this and more on each episode.
The U.S. Supreme Court weighed in on the vaccine mandate ETS proposed by the Biden Administration, and more legal challenges are likely ahead. Trent Cotney, CEO of Cotney Attorneys & Consultants, breaks down what contractors need to know in this episode.
In this episode of If Walls Could Talk, John Wyatt from Walls & Ceilings interviews Tom Harris of Tom Harris PUR Consulting about the upcoming Spray Foam Convention & Expo in Daytona Beach, Florida. The event features 45 educational breakout sessions for contractors, a beach party hosted by Spray Foam World Wide with over $500,000 in giveaways, an applicator competition, and a robust certification program, with Harris presenting on topics like foam shrinkage, exotherm, energy modeling for commercial roofs, and evaluating SPF products.
In a year-end conversation, Trent Cotney of Adams & Reese shared actionable legal tips for businesses to effectively close out 2024 and prepare for 2025. Key insights included year-end planning strategies, addressing insurance challenges in storm-related work, and prioritizing labor, contract provisions, and goal setting to establish a strong foundation for the upcoming year.
At the 20th annual Best of Success event, Anna Anderson, CEO of Art Unlimited, emphasized the importance of brand consistency and strategy in building trust and delivering on promises. Highlighting innovative marketing approaches, Anderson shared insights on leadership, brand development, and connecting with customers to drive growth in the roofing industry.
The 2024 presidential election brought significant changes in media consumption and marketing strategies, with a notable shift toward leveraging podcasters and influencers alongside mainstream media. Anna Anderson, CEO of Art Unlimited, discusses these trends and their implications for contractors, emphasizing the importance of reassessing marketing channels to avoid competition with political campaigns. As trust in traditional media reaches an all-time low, Anderson highlights the need to adapt marketing strategies to resonate with audiences increasingly influenced by alternative platforms.
Walls & Ceilings has named Curtis Partition as its Contractor of 2024, recognizing the New York-based company for its exceptional industry practices, quality craftsmanship, and employee-focused approach. President and CEO Ajay Narula reflected on the honor, sharing plans for the company’s future and insights into the industry’s direction.
In this episode of If Walls Could Talk, Tom Harris, owner of Tom Harris PUR Consulting, discusses how the SPF industry may be impacted by new leadership. He highlights cautious optimism about a more focused leadership approach while addressing key industry concerns: labor, tariffs and taxes, and energy policy, emphasizing the need for continued federal support for energy conservation programs.