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Walls & Ceilings 'If Walls Could Talk'
Welcome to “If Walls Could Talk” where Walls & Ceilings magazine is out to discover just that.
Listen as W&C talks with influencers in the industry who are making an impact. We are helping educate and entertain the wall and ceiling industry as only W&C can do. What brought these people to the industry? What’s in store for the contractor? And “If Walls Could Talk,” what stories would they tell? Find out all of this and more on each episode.
In this episode, Anna Anderson from Art Unlimited engages in a conversation with Jill Bloom about optimizing the trade show experience amidst the bustling industry events nationwide. Anderson emphasizes strategic planning from an attendee's perspective, emphasizing the importance of prioritizing meetings and leveraging informal networking opportunities. Additionally, the discussion highlights safety considerations, particularly for women, underscoring the value of utilizing the buddy system in unfamiliar settings, making this recording essential for both seasoned and novice trade show attendees.
In the latest episode of If Walls Could Talk, W&C Publisher Jill Bloom interviews Adams & Reese Partner Trent Cotney about the implications of the Corporate Transparency Act. Cotney emphasizes that the Act mandates contractors to file crucial paperwork accurately, as errors can lead to severe consequences. The Act requires small businesses, including those with foreign ties, to disclose beneficial ownership to FINCEN, urging contractors to integrate this process into their regular tax procedures and seek guidance from their CPA to ensure compliance.
Jill Bloom, group publisher of Roofing Contractor, Walls & Ceilings, and Building Enclosure, chats with the CEO of IIBEC, Brian Pallasch. Brian joins us to discuss the upcoming convention happening March 8-11 in Phoenix, Ariz., which is expected to be even bigger than last year’s. Listen in as Brian chats about the keynote speaker, educational sessions and what’s new at the trade show this year!
Legal Insights expert Trent Cotney emphasizes the often overlooked significance of proper drainage in building replacements, cautioning contractors against potential profit loss if not addressed in contracts. Cotney, a partner with Adams & Reese, underscores the liability risk when existing drainage systems fail to accommodate new constructions, stressing the importance of contractual disclaimers when clients refuse alterations.
Thea Dudley, CEO of Pocket Protectors, discusses amusing responses to overdue bill inquiries with Group Publisher Jill Bloom in a video/podcast. Dudley provides strategies for handling common payment excuses, such as asking about the company's situation and emphasizing the need for short-term payment plans. Throughout the exchange, the importance of ending calls with a clear payment plan is emphasized as essential for effective debt collection conversations.
In the latest episode of If Walls Could Talk, W&C Publisher Jill Bloom interviews Anna Anderson, CEO of Art Unlimited, who shares invaluable insights on identifying your customer persona. Anderson emphasizes the crucial role of data in pinpointing target customers, leveraging both internal and external data sources. With a remarkable arsenal of 300 data sets, Anderson demonstrates how layering persona data leads to a comprehensive understanding of the target audience, enabling businesses to tailor their marketing strategies effectively. Furthermore, Anderson underscores the untapped potential within CRM data for expanding customer reach, advocating for the integration of technology, such as big data analytics, to drive informed decision-making in marketing and business growth.
In the latest episode of “If Walls Could Talk,” Jill Bloom engages in a conversation with Trent Cotney from Adams & Reese, providing a crucial update on a recent ruling that redefines the status of independent contractors. The ruling, issued this year, replaces the previous framework with a comprehensive multi-factored test. Cotney emphasizes key considerations such as the opportunity for profit or loss, investments in workers, the permanence of the relationship, control over the work, and the skill and initiative demonstrated by subcontractors, all of which contribute to the determination of independent contractor status.