GE Money has announced that it has entered a multi-year agreement with CertainTeed to provide consumer financing through select contractors nationwide.
Managed by GE Money’s Sales Finance unit, the program includes two financing
options: a ProjectLine plus program, which provides revolving credit terms; and
the ProjectLoan program, which offers homeowners an installment loan financing
option. Both options will be offered by participating contractors that have
earned CertainTeed Roofing and Siding product knowledge and installation
“Through this partnership, CertainTeed’s credentialed contractors have a new
tool that helps them fully serve their customers by offering the installation
of quality building products as well as turnkey financing options,” said Jay
Butch, senior marketing manager for CertainTeed Roofing.
The program was created in response to both CertainTeed-credentialed
contractors and homeowners who have requested unsecured loan options to finance
home improvement projects.