Parex USA Inc. announced the acquisition of the exclusive global rights to market, sell and manufacture the Variance product line under a long term licensing agreement with Variance Finishes LLC.
Variance’s specialty acrylic finishes are used for interior
and exterior environments and are similar to the Parex USA Select Finish line.
Going forward, the Variance products and the Select Finish products will be
merged together and will be marketed under the Variance brand and sold as a
Parex USA product.
“Parex USA sees this as great opportunity for this Variance
Finish offering as an extension of our Specialty finish offering,” said Buck
Buchanan, vice president of sales and marketing for Parex. “The design capabilities
of Variance Finishes offer unlimited options and we are excited for this new
Variance Finishes President Rob Knight will join Parex as
the product development manager for the product line.
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