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Walls and Ceilings NewsTechnology

Take Safety to New Heights

American Ladder Institute offers new Top Cap sponsorship for 2024 campaign

American Ladder Institute 2024 Top Cap Sponsorship

Photo courtesy of American Ladder Institute

October 17, 2023

The American Ladder Institute is seeking sponsors for next year’s National Ladder Safety Month. New for 2024, the enhanced Top Cap Sponsor becomes a leading voice on ladder safety at work and at home. The sponsorship is a valuable brand extension for any company invested in the manufacturing of ladders or their safe use. Companies with employees working at heights fully understand the value of emphasizing safety and its impact on accident prevention and saving lives.

Observed every March, National Ladder Safety Month is the only program dedicated exclusively to promoting ladder safety at home and work. Each year, tens of thousands are injured and hundreds die in accidents caused by improper ladder usage. The reach of National Ladder Safety Month only thrives with the support of its sponsors. They are the driving force behind helping to raise awareness on safe use and decreasing these tragic numbers.

ALI, the only approved developer of safety standards for the U.S. ladder industry, is the presenting sponsor for National Ladder Safety Month. Other major sponsorship opportunities are also available and can be found here.

The Top Cap Sponsor will be designated as the exclusive title sponsor of National Ladder Safety Month and will receive an array of promotional consideration, media impressions and other perks. These include recognition on National Ladder Safety Month’s virtual Save the Date (sent to over 3,000 safety managers and professionals); logo placement on all event promotional materials; a dedicated press release, including a quote, in March 2024 (2,000 average views per release); and recognition in the February 2024 press release (average views of 2,000 per release).

This is in addition to a dedicated email blast to ALI’s database of more than 23,500+ contacts, dedicated social media posts (audience of 2,000+) with tagged recognition on ALI and National Ladder Safety Month’s channels (Facebook, Twitter and LinkedIn) between January and March 2024, the company logo and link on the National Ladder Safety Month website, a 300-word article on the ALI website and a company video hosted on the National Ladder Safety Month website.

To become Top Cap Sponsor or other level sponsor, contact marketing@laddersafetymonth.com.

For a list of other National Ladder Safety Month sponsorship levels, visit https://www.laddersafetymonth.com/.

KEYWORDS: ALI (American Ladder Institute) ladder safety sponsorship

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