After 20 years of serving as president of Atlas Roofing Corporation, Ken Farrish has announced his retirement.
Farrish leaves behind a legacy of industry leadership, financial stewardship and employee development, building an organization that embodies a culture of cultivating Products with Purpose and People with Passion.
Building on a strong foundation, Farrish transformed the organization by embracing the rise of technology, investing in capital projects that improved the customer experience and developing a management team that always strives to put employee growth and team building above all else. This approach led Atlas to sustainable growth in each of its four divisions, as Atlas has become a proven leader in the building materials industry.
With Farrish’s departure, Atlas announced that Ken Roberts assumed the role of president on July 31.
Roberts has had a successful 30-year career at Masco Corporation. He most recently served as president of Delta Faucet. Previously, he held the positions of president of Masco Canada, VP of international sales, VP of specifications and national accounts, VP of Asian business and numerous other roles in purchasing and manufacturing. Prior to Masco, Roberts worked in GE’s Aircraft Engine Division.
Known for his ability to build teams and manage complex projects, Roberts operates with intention and transparency. He is passionate about embracing and celebrating differences and focuses on accountability and enabling individual and team success.
Roberts holds a bachelor’s degree in mechanical engineering from Rose-Hulman Institute of Technology, as well as a master’s degree in business administration and engineering management from Northwestern University.
In addition to his U.S. experiences, Roberts and his family have lived in Canada and China while working in those countries. He and his wife, Kate, will be relocating from Indianapolis to Atlas’ corporate headquarters in Atlanta.