Atlas Roofing Corporation today announced Jeff Key has joined the company as the new Director of Marketing. In this position, Key will guide the marketing strategy across both the Shingles & Underlayment and Roof & Wall Insulation Divisions, as well as the company’s overall corporate marketing strategy across all divisions – Shingles & Underlayment, Roof & Wall Insulation, Molded Products and Web Technologies. 

Atlas Roofing Corporation has promoted Shaun Kerschen to director of private label and tapered services, within the Roof & Wall Insulation division.

Atlas Roofing is supporting a group of Canadian-based wildlife biologists this summer on their expedition to study the whale and dolphin species of the Gulf of St. Lawrence. Led by Katy Gavrilchuk and David Gaspard, in association with a non-profit organization, The Mingan Island Cetacean Study, the expedition will focus on the long-term monitoring of large baleen whales on an important summer feeding ground.