If walls could talk - Articles

The Latest Supreme Court Rulings Explained

Legal Insights

Legal Trends Shaping the Construction Industry

July 22, 2026

Legal Insights Expert Trent Cotney shares legal updates on contracts, insurance, OSHA and reputation management.

Educate the Client About the Values of SPF

If Walls Could Talk

Closing More Jobs with Data, Not Lower Prices

Discover how spray foam contractors win more work through trust, code compliance, and building science.

Tom Harris

John Wyatt

July 14, 2026

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Tom Harris explains why transparency, code knowledge, and data help contractors beat low-price bids.

Liddle Brothers Builds on a Legacy of Craftsmanship

Mike Taylor shares how Liddle Brothers blends historic plaster expertise with modern innovation.

John Wyatt

July 13, 2026

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Mike Taylor shares how Liddle Brothers blends historic plaster expertise with modern innovation.

Legal Trends Shaping the Roofing Industry

Legal Insights

Legal Trends Shaping the Industry

Learn how contractors can prepare for legal, insurance and OSHA changes affecting the industry.

July 10, 2026

Trent Cotney shares legal updates on contracts, insurance, OSHA and reputation management.

The Contractor's Guide to Marketing Metrics That Pay Off

Dear Anna

Dear Anna: 6 Marketing Metrics Every Roofing Contractor Needs

Track the six marketing metrics that improve lead quality, sales, and long-term roofing growth.

June 29, 2026

Track the six marketing metrics that improve lead quality, sales, and long-term roofing growth.

If Walls Could Talk

SkillsUSA Champ Builds Thriving Business, Makes Team USA

Tristan Coates' journey from student competitor to business owner highlights the opportunities available in today's skilled trades.

Tanja Kern

June 23, 2026

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Tristan Coates turned a high school carpentry program into a thriving construction company and a chance to represent the U.S. at WorldSkills Shanghai 2026.

Contractors Who Win Trust Win More Business

Dear Anna

Build Trust That Wins More Contracts Now

Anna Anderson explains how awards, certifications and media exposure build contractor trust online.

Anna Anderson

Jill Bloom

June 19, 2026

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On the “If Walls Could Talk” podcast, A-Squared Marketing CEO Anna Anderson talks about why referrals, certifications and media coverage remain critical trust signals today for contractors.