Understanding buyer behavior is critical for sales and marketing alignment.

Hy-Brid Lifts announced record sales in the first half of 2021, with projections for the second half of the year on track to continue in a positive trend. Global sales rose 68% compared to the previous year, spurred by a 110% growth in Push-Around Series sales.

L&W Supply – one of the nation’s largest distributors of drywall and interior building materials – has announced that Ben Fredal has been promoted to Director of National Accounts Commercial – West. 

On a same-store basis, member sales across all AD’s divisions and countries were down 6% through the first six months of this year, to $21.6 billion, driven by a 13% decline in Q2. 

Grabber Construction Products is pleased to announce the hire of Mike Toole as Vice President of Sales. Toole will lead Grabber’s worldwide selling effort.

L&W Supply announced that Paul Dean, Managing Partner (MP) in Houston, Texas, has accepted the role of District Manager in the newly formed Upper Midwest District.

MFM Building Products, a manufacturer of a full envelope of waterproofing and weather barrier products for the building industry, is pleased to announce that the firm has reached an agreement with Summit Sales & Marketing to represent MFM in North Texas.  

Selling is important. Without sales, companies die. Training is equally important: workers without real training fail to understand why and then failures occur. Our industry too often misses the mark or conflates a blend of training and sales.

Grabber Construction Products is pleased to announce Tom Dorsey has accepted the position of Southeast Regional Sales Manager.

Buck Buchanan, veteran of the EIFS and construction products industry has written his second book.